CP Musings
CONNECTION POINT BLOG
Insights, stories, and articles living rent free in the minds of Team CP.

‘Tis the Season
As GivingTuesday fades in the rearview and the December holidays take center stage, a second traditional giving season is fast approaching: The end of the tax year. As nonprofits reach out to supporters ahead of midnight on December 31, they need to make sure they are reaching the right audience with the right message at the right time. Read more about the importance of building trusting relationships with supporters.